A growing list of independent Australian and New Zealand fragrance brands - Fashion Journal
Your guide to the best local perfumes.
I don’t think I’m alone in feeling smug when someone tells me that I smell good. This smugness is particularly heightened if I’m asked by a stranger what perfume I’m wearing (probably By The Fireplace by Maison Margiela, yes I am a basic bitch).
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Always on the hunt for more compliment-inducing fragrances to add to my growing collection, I’ve realised in my searching that Australian and New Zealand brands are often missing from hyped perfume recommendations on the internet, and undeservedly so. At FJ, we love championing independent, local brands. We aren’t ones to gatekeep, so go ahead and enjoy this growing list of Australian and New Zealand fragrance labels.
Váhy is a Melbourne-based, natural fragrance house producing genderless perfumes with scents created here in Australia. The brand has a passion for honesty in its products, offering a full list of the ingredients behind each perfume and ensuring all are natural, organic and cruelty-free.